Account-Based Marketing Rap & Hip-Hop Roderick Ferguson is Professor of

Roderick Ferguson is Professor of African American and Gender and Women's Studies at the University of Illinois at Chicago

Lohman heads to the Upper Midwest

All Jack Reacher wants is a cup of coffee

Looking for super easy

A man in uniform with a hot bod and a heart of gold

Account-Based Marketing Rap & Hip-Hop Roderick Ferguson is Professor ofWhether you're a B2B marketer learning about account based marketing (ABM) for the first time, or an experienced account based marketer who wants to keep up to date with the latest advances in the field, this book is the perfect guide to using ABM effectively in your business. From explaining how to design the right ABM strategy, to exploring the five types of ABM and how to decide which type to use with which customers, this guide will help you build